January 9, 2025

When should you create a new category page for your website?

Robin Allenson

There are certain topics your website could rank for, but you don’t currently have a good page for it. For instance, if you have a category page need and a whole bunch of product pages ranking but no category page – that would be a good opportunity to create a category page.

But knowing what pages are a need for your audience isn’t easy. This is where Site Topic‘s ‘Missing Pages’ feature comes in.

This feature can help you identify which topics you rank for and whether the ranking pages are relevant.

Category pages often rank and convert better than product pages, because they are able to offer the user a selection of products to answer a need. That means more traffic, more customers, more conversions and more revenue!

And if you find page creation tedious or difficult, we can automate that page creation for you.

Find your Missing Pages with Site Topic by signing up here, or book a call with us below!