Are you searching for a simple and effective way to generate the topics for which your competitors rank and enhance your website’s ranking? Look no further!
In this guide, we will walk you through the process of extracting the keywords for which your competitors’ sites rank to build a comprehensive topic overview for your SEO strategy.
Why should you compile a topic list instead of directly using your competitors’ keywords on your site?
In short, topics provide a centralized view of relevant keywords, ensuring that each page serves a unique purpose and contributes to your overall content strategy. Discover why Google employees recommend favoring topics over keywords in our previous article.
For now, there are two recipes you can follow to create your site’s topic index built on Keywords Ingredients using the Similar AI platform: SERPs Topics and Quick Topics, which we will elaborate on below.
A Quick Topics recipe offers an efficient shortcut to building a competitive topic list, enabling you to create new pages on your site with on-demand content. Simply identify your competitors, and we will guide you through the rest!
Compared to the SERPs Topics recipe, Quick Topics is more cost-effective and faster, providing you with a sufficient list. From there, you can identify potential topics and create new pages on your site to boost the ranking of relevant keywords.
Now, open your Similar AI account, and let’s dive right into it!
#1 Access your Similar AI account and navigate to Setup
→ Keyword Ingredients
.
#2 Click on Add New
at the top right of the table
#3 In the pop-up window, select Competitor
as the source and enter your competitors’ domain and market information. The system will display some of the main folders or categories on their site.
#4 Optionally, you can add Rules
to further define your keyword list. In this example, if you only want keywords related to the legal team, click on Add Rules
and specify your criteria.
#5 Once you’re done, click Save
. Then, click on the three dots on the right and choose “Fetch” to get the keywords.
#6 In less than a minute, the system will pull data from SEMRush and compile a list of relevant and ranked keywords from your competitors’ sites.
#7 You can add as many competitors as you like to create a comprehensive keyword list.
#1 With your keyword ingredients ready, access the Workbench
.
#2 Under the Keyword
section, you will find a detailed and deduplicated list of keywords that you could use, along with their positions and search volumes.
#3 Switch from the Keyword
view to the Topic
view. Here, you will find all the keywords sorted into overarching topics.
#4 Review these topics, examine the group of keywords they contain, and create relevant pages on your site. Compared to dealing with thousands of individual keywords, this approach allows you to quickly identify concise topics that can enhance the quality of your pages and eventually, the authority of your site.
Quick Topics simplifies the process of identifying relevant topics and creating targeted pages, ultimately improving your site’s ranking and content strategy.
No matter which approach you choose, Similar AI empowers you to build a comprehensive topic index that enhances your SEO strategy. Experiment with these different methods and find the one that best suits your goals and preferences. Below you can find links to other recipes.
If you have any other questions, please don’t hesitate to reach out! Our team of experts is here to answer any questions you may have and provide you with the guidance you need to achieve SEO success.