Great pages go nowhere without the right links
You can have the best category pages on the web, but if customers and search engines can't find them, they won't generate revenue. Internal linking is the connective tissue that makes your entire site work.
New pages stay buried
You launch a new category page and nothing happens. Without links from existing pages, search engines take months to discover it and customers never see it in your navigation.
Manual linking doesn't keep up
Your team adds links when they remember, but with hundreds or thousands of pages, relevant connections get missed. The links you do have go stale as pages and products change.
Revenue-driving pages are under-linked
The pages with the most revenue potential often have the fewest internal links, because they target long-tail topics that don't fit neatly into your main navigation.
Automated links that are relevant, not random
The linking agent uses the research engine's knowledge graph to understand which pages belong together. It places links based on topical relevance and customer intent, so every link helps users find what they're actually looking for.
Map your site's link structure
The agent analyses your entire site to understand how pages are currently connected. It identifies which high-value pages lack internal links and which pages have the authority to pass link equity where it matters.
Match pages by topic and intent
Using the research engine's knowledge graph, the agent identifies which pages are topically related. It doesn't just match keywords — it understands that a blog post about kitchen lighting styles should link to your pendant lights category, not just any page mentioning "lights".
Place links where they add value
Links are added to contextually relevant positions within your content. The agent chooses anchor text that makes sense to readers and signals relevance to search engines, rather than inserting links mechanically.
Adapt as your site changes
As new pages are created, products change, and content is updated, the linking agent automatically adjusts. New category pages get linked from day one, and stale or broken links are cleaned up without manual effort.
Every link serves a purpose
The linking agent creates four types of connections, each designed to drive a specific outcome for your site.
Link to pages with unmet demand
When the research engine identifies category pages where customer demand exists but traffic is low, the linking agent creates paths from high-authority pages to drive visibility where it will generate the most revenue.
Connect related pages for better navigation
Customers browsing pendant lights should see links to kitchen island lighting and dining room chandeliers. The agent creates these topical connections automatically, improving on-site navigation and time on site.
Link new pages from day one
When the page creation agent publishes a new category page, the linking agent immediately connects it to relevant existing content. New pages don't sit isolated — they're part of your site's structure from the moment they go live.
Strengthen pages that drive revenue
Your highest-converting pages get additional link support from semantically related content. The agent identifies which pages generate the most revenue and ensures they receive proportional link equity.
Manual linking vs automated linking
Internal linking is one of those jobs that everyone agrees is important, but nobody has time to do properly. The linking agent changes that.
Without Similar AI
- ×New pages launch without links and take months to gain traction
- ×Internal links are added sporadically, based on whoever remembers
- ×Broken links accumulate as pages are moved, renamed, or retired
- ×High-value category pages are buried deep in your site structure
- ×No systematic way to know which pages need more links
With the linking agent
- Every new page is connected to relevant content from the moment it goes live
- Links are placed based on topical relevance and customer intent
- Broken and outdated links are cleaned up automatically
- Revenue-driving pages get the link support they deserve
- Links adapt as your site, products, and customer behaviour change
Part of a complete system, not a standalone tool
The linking agent works alongside the rest of the Similar AI platform. The research engine identifies where demand exists. The page creation agent builds the category pages to capture that demand. And the linking agent connects everything together so customers and search engines can find it.
This means your internal links aren't just connecting pages — they're connecting pages that were specifically designed to capture revenue. Every link is informed by the same demand data that drives the entire platform.
The result: a site where every page reinforces every other page, and customers always find a clear path to what they're looking for.
“Similar AI internal linking increased relevance so that we were able to prove that users were able to find what they were looking for more easily, with statistical significance.”
Kabeer Badi Singh
SEO Lead, eBay Kleinanzeigen
Frequently asked questions
How does the linking agent decide where to place links?
The agent uses the research engine's knowledge graph to understand topical relationships between pages. It places links where they're contextually relevant — linking a blog post about kitchen renovation tips to your kitchen lighting category, for example. Every link is based on shared topic relevance and customer intent, not just keyword matching.
Will this create duplicate pages or cannibalisation issues?
No. The linking agent only links to canonical pages with genuine demand. It works alongside the platform's cleanup capabilities to avoid linking to pages that should be consolidated or retired. The result is a cleaner link graph, not a messier one.
We already have some internal links. Will the agent interfere with them?
The agent respects your existing link structure. It identifies gaps — pages that should be linked but aren't — and adds connections where they'll have the most impact. It won't remove or modify links your team has already placed.
How quickly do new pages get linked?
When the page creation agent publishes a new category page, the linking agent connects it to relevant existing content immediately. You don't need to wait for a crawl cycle or manually submit links — new pages are integrated into your site's structure from the moment they go live.
Can we review the links before they go live?
Yes. Like the rest of the Similar AI platform, you can choose to review and approve links before they're published, or let the agent run automatically. Most teams start with approval workflows and shift to automatic once they're confident in the quality.
How does this work with AI search engines like ChatGPT and Perplexity?
AI search interfaces crawl your site the same way traditional search engines do. Strong internal linking helps all crawlers — whether Google, Bing, or AI assistants — discover and understand the relationships between your pages. A well-linked site is more likely to be surfaced in AI-generated answers.
Connect your site from page one
Book a demo to see how the linking agent connects your category pages with relevant internal links that drive revenue and improve navigation.