Results from retailers using BigCommerce AI agents
These are real outcomes from omnichannel retailers who connected AI agents to their BigCommerce stores.
29x
Return on investment
Cumulative ROI achieved by Visual Comfort since launch
100s–1000s
New pages created
Varies by catalog size, each matched to customer searches
~10 min
Setup time
As stated by Similar AI (no developer typically required)
Days
To first results
Not months
Your customers can't find what you sell
BigCommerce stores typically have categories for main product lines, but can miss many specific pages that customers actually search forespecially stores with large catalogs.
Customers search, but find nothing
People search for specific product combinations, such as “brass pendant lights under £200”, “waterproof hiking boots size 11”, “organic cotton baby clothes”. If your store doesn't have a page for those terms, they go to a competitor who does.
Creating pages manually takes forever
BigCommerce lets you create category pages one at a time. For a store with thousands of products, building hundreds of missing pages by hand can take months of work, and most teams rarely get past the first few dozen.
New pages need content and connections
An empty category page won't attract customers. Each page needs relevant products, helpful content written for the topic, and connections to the rest of your site so customers can discover it.
BigCommerce integration in 10 minutes. No developer required.
Our AI agents connect to BigCommerce's API with a token you create in your store admin. No app store installation, no middleware; your token gives us exactly the permissions we need and nothing more.
Create an API account in BigCommerce
In your BigCommerce admin, go to Settings → API Accounts. Create a new account with read access to Products and write access to Categories. The setup takes about ten minutes.
Share your API credentials
Copy the API credentials (store hash, client ID, access token) and share them securely with our team. This is the only setup step that requires your input; we handle everything from here.
AI agents analyze your product feed
Our agents connect to your product feed through the API. They analyze your product titles, descriptions, and attributes to understand what you sell and identify which pages are missing.
Agents identify pages customers are searching for
By combining your product data with what customers are actually searching for, agents find the pages your site should have but doesn't. Each topic is validated for relevance and customer interest.
You choose your level of control
Review and approve each page before it goes live, or let agents publish autonomously via the API. Many customers start with review mode, then move to auto-publish as they build confidence.
Agents publish and connect through the native API
Ready-to-publish pages are created as BigCommerce categories through the API, complete with content, schema markup, and internal links to your existing pages. They appear exactly like any other category page.
Every page is built to convert
Pages created by our AI agents aren't empty shells. Each one is built with everything needed to turn visitors into buyers on your BigCommerce store.
The right products on every page
Products are matched based on topical relevance and real search intent. A page for "brass pendant lights" only shows products that genuinely match: no false positives, no confused customers.
Content that helps customers buy
Each page gets a unique title, description and category content written from your actual products, in your brand voice, with the information customers need to make a decision.
Connected to your existing pages
New pages are woven into your store with relevant product matches and intent-driven internal links, so customers can browse naturally from any starting point.
Validated customer interest
Every page created has been checked for real customer interest; people are actually searching for these products. No guesswork, no wasted pages that never attract visitors.
Native BigCommerce categories
Pages are typically published as BigCommerce categories through the API. They can work with your existing theme, appear in your navigation, and behave like categories you create manually.
Your choice of control
Review and approve every page before it goes live, let agents publish autonomously via the API, or use a hybrid approach. Many customers start with review mode and move to auto-publish as they build confidence.
Manual pages vs BigCommerce AI agents
Building category pages in BigCommerce admin works for a handful of categories. It doesn't work when you need hundreds.
Creating categories manually
- ×Manual category creation in BigCommerce admin: can take weeks to create and optimize dozens
- ×No data on which pages are actually worth creating
- ×Products assigned by rules or manual selection, missing important variations
- ×Content written from scratch for every page, or skipped entirely
- ×New pages are isolated, so customers can't discover them naturally
- ×No way to know if pages compete with your existing categories
With AI agents on BigCommerce
- The New Pages Agent identifies category gaps and publishes pages through the API
- Every page validated against what customers actually search for
- Products matched by what they are, catching variations rules miss
- Content generated from your actual products in your brand voice
- Pages connected by agents so customers browse naturally across your store
- The Topic Sieve detects overlaps between new and existing pages to prevent cannibalization
How our AI agents work with your BigCommerce store
The BigCommerce integration connects your store to a team of specialized AI agents. Your product feed is analyzed to understand what you sell. Topics are filtered for quality. Approved pages get content that converts and connections that help customers browse.
Your BigCommerce store is where the pages live. Our AI agents handle everything that happens before they get there, and keep them optimized after.
The result: your BigCommerce store captures revenue that was going to competitors, without your team having to manually research, create, or optimize a single page.
Meet the BigCommerce AI agents
Each agent handles a specific part of the process, from discovering which pages to create to keeping them optimized after publication. Together, they form a complete AI integration for your BigCommerce store.
Similar AI's Enrichment Agent
Analyzes your BigCommerce product catalog to understand attributes, relationships, and groupings that inform which pages to create.
Topic Sieve
Filters and validates page topics against real customer search behavior, ensuring every page you create has genuine demand behind it.
New Pages Agent
Identifies the specific category pages your BigCommerce store is missing and prepares them for creation, complete with product assignments.
Content Agent
Writes unique, on-brand content for each page using your actual product data, so customers get helpful information that drives purchasing decisions.
Similar AI's Linking Agent
Weaves new pages into your existing site structure with relevant internal links, making sure customers and search engines can discover them.
Cleanup Agents
Continuously monitor published pages, updating content and product connections as your BigCommerce catalog changes over time.
Setup in 10 minutes
The BigCommerce integration involves adding a single line of code and creating an API account in your admin to share credentials. No theme edits and no waiting for your developer.
Quick setup guide
- 1Create an API account
In your BigCommerce admin, go to Settings → API Accounts → Create API Account. Give it a name like “Similar AI”.
- 2Configure API scopes
Set the OAuth scopes: Products (Read-only) and Content (Modify). These let us read your products and create category pages.
- 3Save and share the credentials
Click Save and download the credentials file. Share the Access Token, Client ID, and your Store Hash with our team. We handle the rest.
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Frequently asked questions
How does Similar AI integrate with BigCommerce?
Similar AI connects to your BigCommerce store through the REST API. Setup takes about 10 minutes and requires no theme changes or code deployments. Once connected, the agents automatically sync your product catalog and begin identifying SEO opportunities across your category pages.
Does Similar AI work with BigCommerce headless storefronts?
Yes. Because the integration uses the BigCommerce REST API rather than the storefront layer, it works with any front-end framework including Next.js, Gatsby, and custom headless builds. The agents read product and category data from the API and publish optimized pages back through it.
How long does the BigCommerce integration take to set up?
Most stores are fully connected within 10 minutes. You generate an API token in your BigCommerce admin panel and provide it to Similar AI. From there, the agents handle catalog syncing, opportunity analysis, and page creation without additional configuration.
What BigCommerce plan do I need to use Similar AI?
Any BigCommerce plan with REST API access works, including Standard, Plus, Pro, and Enterprise. The integration uses standard API endpoints available on all plans, so there are no additional BigCommerce features or add-ons required.
See your missing pages in minutes
Enter your BigCommerce store URL and we'll analyze your catalog to identify the pages you're missing: the customer interest behind them, the products that belong on them, and the revenue opportunity they represent.
You'll receive a personalized proposal showing exactly what our AI agents can do for your BigCommerce store.
Get your free gap analysis
Enter your BigCommerce store URL and work email. We'll identify the category pages your store is missing and send you a personalized proposal.
We'll never share your information with third parties.
Start capturing revenue you're missing
Every day without these pages is revenue going to competitors. See what our AI agents can do for your BigCommerce store: connect in 10 minutes, no developer required.